⭐⭐⭐⭐⭐ 5.0/5 Stars
CFRB Editor’s Choice – Best Data Broker Removal Service of 2025
Optery is widely considered the most effective and comprehensive data broker removal service in 2025 — and for good reason. As phone scams, text fraud, phishing attacks, and identity theft continue to rise, removing your personal information from the internet is one of the strongest defensive steps you can take.
Optery stands out by offering automated removals, manual takedowns, screenshot proof of deletion, and coverage across hundreds of the largest data brokers and people-search sites that scammers and identity thieves rely on.
After analyzing dozens of privacy tools, CFRB ranks Optery as the #1 data broker removal service of 2025 for individuals, families, seniors, and professionals seeking advanced fraud protection.
⭐ What Is Optery?
Optery is a privacy and personal data removal service that automatically identifies where your information is being sold, traded, shared, and exposed online — and requests removal from those sites on your behalf.
This includes:
- people-search websites
- data brokers
- marketing aggregators
- background check services
- court record scrapers
- public directory databases
In 2025, scammers use these sites heavily to gather:
- your full name
- phone number
- home address
- relatives
- employment
- income range
- property records
- location history
This information is then fed into AI-driven scam systems, making consumers targets for phone, text, email, and social media fraud.
Optery removes this data at the source, significantly reducing risk.
⭐ How Optery Helps Protect You From Scams
Your newly published CFRB fraud education article explains how scammers build their attacks using personal data purchased from data brokers.
Optery directly addresses this issue by:
✔ Removing your personal information from scam-target websites
✔ Reducing the amount of data criminals use to personalize attacks
✔ Cutting down on spam calls, text scams, and phishing attempts
✔ Preventing identity thieves from profiling and impersonating you
✔ Limiting exposure of your relatives and household members
✔ Decreasing AI-generated scam accuracy
CFRB strongly recommends Optery as the first line of defense for anyone experiencing:
- repeated scam calls
- aggressive text-message fraud
- targeted phishing
- government impersonation scams
- social media impersonation
- financial account takeover attempts
⭐ Optery Features (2025)
✔ Automated Data Broker Removal
Optery identifies your personal data across hundreds of data brokers and removes it automatically.
✔ Manual Removal for Hard Sites
Some brokers require manual action — Optery handles these internally.
✔ Screenshot Evidence
Optery provides screenshots confirming that your data has been removed or suppressed.
✔ Continuous Monitoring
Optery checks continuously to ensure your data doesn’t reappear.
✔ Multi-Person Protection
Protect:
- yourself
- spouse
- children
- elderly parents
✔ Enterprise-Grade Security
Account and data management meet high security standards.
✔ Customizable Reports
Full visibility into where your data was found and removed.
⭐ Optery Pricing (2025)
| Plan | Price | Features |
| Free Plan | $0 | Basic scan showing where your data is exposed |
| Basic | ~$8.99/mo | Automated removals, limited broker coverage |
| Standard | ~$14.99/mo | Most popular; wider coverage & screenshots |
| Complete | ~$24.99/mo | Highest removal coverage & manual takedowns |
| Family Plans | Varies | Protect multiple relatives under one account |
CFRB Recommendation:
The Standard or Complete plans offer the strongest protection for scam prevention.
⭐ Who Is Optery Best For?
✔ Seniors
Most frequently targeted by phone, text, and social impersonation scams.
✔ Homeowners
Property records + home values are widely scraped by data brokers.
✔ High-income professionals
Executives, real estate agents, attorneys, medical professionals.
✔ People receiving heavy scam attempts
AI-targeted phone, text, email, or social media fraud.
✔ Families
Children and elders have extremely vulnerable public profiles.
✔ Anyone recovering from identity theft
Optery helps reduce repeat victimization.
⭐ Optery Pros & Cons
Pros
- ✔ Most comprehensive data broker removal coverage in 2025
- ✔ Screenshot proof of removal
- ✔ Strong privacy protection
- ✔ Affordable monthly plans
- ✔ Works automatically
- ✔ Drastically reduces scam exposure
- ✔ Excellent customer support
- ✔ Highly transparent reporting
Cons
- ❌ Full coverage requires a paid plan
- ❌ Complex broker ecosystem means occasional reappearances (Optery monitors this)
- ❌ Removal pacing depends on each broker’s response time
⭐ How Optery Compares to Other Services
| Feature | Optery | DeleteMe | Kanary |
| Automated Removals | ✔ | ✔ | ✔ |
| Manual Removals | ✔ | ✔ | Limited |
| Screenshot Proof | ✔ | ✔ | ✖ |
| Monitoring | ✔ | ✔ | ✔ |
| Coverage Depth | ⭐ Highest | Good | Good |
| Best For | All users | Non-technical users | Budget option |
CFRB Ranking:
- Optery
- DeleteMe
- Kanary
Aura & LifeLock offer broader identity protection suites but do not specialize in data broker removals.
⭐ Affiliate Disclosure
CFRB may receive compensation if you sign up for Optery using the links provided. This does not influence our reviews. We evaluate all services using independent research and testing.
⭐ Final Verdict: Is Optery Worth It in 2025?
Yes — Optery is the best data broker removal service on the market in 2025.
With scammers using AI tools, personal data exposure is more dangerous than ever.
Removing your information from data broker websites significantly reduces your risk of:
- phone scams
- text scams
- phishing emails
- impersonation attacks
- identity theft
- financial fraud
CFRB highly recommends Optery as a core part of your digital safety strategy.